HERITAGE

2019

Doxa joins BVA Group with the aim of creating one of the most important companies in the field of market research on an international scale. A shared hub of research and innovation is born.

2018

Doxa launches the Mobility division with the aim of filtering Italians’ customs and traditions when it comes to mobility and understanding how they choose, “live” and change their means of transport.

2016

Doxa celebrates 70 years.

2012

Marina continues to work as an active shareholder in the growth of the group and in the development of new start-ups:Web Of Life synthesizes the values we share

2009

Connexia becomes part of the group, focusing more and more on market research, communication and digital marketing. Paolo D’Ammassa is CEO and partner of Connexia

2001

Vilma Scarpino, with Doxa since very young, becomes General Manager. In 2006 Marina appoints Vilma as CEO and partner. Under her management, Doxa creates a series of innovative start-ups in market research that today make up and integral part of the major Italian holding in this field

1998-2000

First large loyalty surveys for telecoms and first internet user panel in Italy

1991

Marina Salamon buys Doxa from Luzzatto Fegiz’s heirs: Ennio Salamon becomes CEO

1986-96

Begins customer satisfaction surveys and the first periodic surveys on international tourism

1972-80

Creates the first large periodic survey on durable goods and launches the first electoral exit poll

1969-72

Carries out the first survey on family budgets in Italy and produces the first projections for parliamentary elections in 1972

1956-1967

DOXA experiments with market research, analyzing consumption behaviour and introduces the first market research survey on media and advertising

1956

Ennio Salamon is invited to join Doxa by Luzzatto Fegiz, his university professor of statistics: from then on he would manage the company by his side

1948

DOXA takes part in founding Gallup,the first international network of research institutes

1946-48

Monarchy or Republic? The first opinion survey in Italy and the first survey on national income distribution, commissioned by Luigi Einaudi

1946

Pierpaolo Luzzatto Fegiz founded DOXA, the first Italian statistical research and opinion survey company and among the first in Europe