The importance of the customer experience and the positive implications for a company are now well-known and recognized. However, only a few are able to provide truly meaningful and memorable...
In Italy and Spain, a context where telephone and email continue to be the main communication channels between brands and customers, people are increasingly more inclined to use "emerging"...
From a recent survey carried out by MSPA - Mystery Shopping Professionals Association which BVA Doxa is a member of – emerge some interesting data about the safety and distancing measures...
A collection of point of views from our UK colleagues: food for thought to improve customer experience and brand advocacy, considering our consolidated experience in different sectors.
